HI I AM JEAN SMIT.

About me.


I am a user experience and product designer located in Pretoria, South Africa.

For more than 12 years I have been working in advertising and brand development, helping companies across various industries achieve their business goals by enabling them to connect with the heart and minds of their target audience.


I have vast knowledge and experience that stretches across different agency disciplines. These disciplines include; brand strategy, brand development, digital marketing, digital strategy, creative problem-solving, hardcore graphic design, print operations and illustration. I have worked on some exceptional brands, both local and international, which includes: Nissan, Under Armor, Soviet, Epson, MTV Base, Ctrack, Seiko, USN, Nedbank, Toyota and DHL, to name a few.


I decided over the past few years to use my unique view and approach to design to migrate into user experience and product design. I have become well versed in this field and have pushed myself to learn and grow as fast as possible to ensure this becomes my core discipline and specialist focus.


Because of my extensive experience in building strategies and brand experiences, I am fascinated by the psychology behind what motivates people to act and behave a certain way. Especially when we look at the context and external variables that may influence them. How to persuade a user/consumer and/or to help navigate them to take certain action/s. How do we adapt products that will elevate and fill the gap in their lives? This fascination has been a core driver for my interest in UX and product development.


I consider myself a “forever student”. Throughout my career I have been continuously upskilling myself through courses in digital strategy and UX design. I enjoy keeping up with the latest trends by reading books about consumer persuasion, design, consumer behaviour and UX design. I get excited about projects that enable me to immerse myself in a brief/problem, to view a situation from all angles in order to find the best viable solution that will benefit all parties involved.


I am an open-minded individual that enjoys learning, brainstorming, teaching/mentoring and collaborating with my fellow team members. I believe any projects true success lies in the views and insights gathered as a collective as apposed to a single minded approach.


I am currently working at a strategic advertising agency where I am fortunate enough to use my user experience and product design skills to build experience lead brand websites. As for the next step in my career, I would like to further pursue my passion of user experience and product design, and expand my knowledge to deliver this discipline as a specialised service.


I believe that with an open and curious mind, fueled by hard work and the ambition to grow, anything is possible.


If you like my portfolio and the way I think, please get in touch.


Send me an email at jeansmit.go@gmail.com. I would love to hear from you.


HI I AM JEAN SMIT.

About me.


I am a user experience and product designer located in Pretoria, South Africa.

For more than 12 years I have been working in advertising and brand development, helping companies across various industries achieve their business goals by enabling them to connect with the heart and minds of their target audience.



I have vast knowledge and experience that stretches across different agency disciplines. These disciplines include; brand strategy, brand development, digital marketing, digital strategy, creative problem-solving, hardcore graphic design, print operations and illustration. I have worked on some exceptional brands, both local and international, which includes: Nissan, Under Armor, Soviet, Epson, MTV Base, Ctrack, Seiko, USN, Nedbank, Toyota and DHL, to name a few.


I decided over the past few years to use my unique view and approach to design to migrate into user experience and product design. I have become well versed in this field and have pushed myself to learn and grow as fast as possible to ensure this becomes my core discipline and specialist focus.


Because of my extensive experience in building strategies and brand experiences, I am fascinated by the psychology behind what motivates people to act and behave a certain way. Especially when we look at the context and external variables that may influence them. How to persuade a user/consumer and/or to help navigate them to take certain action/s. How do we adapt products that will elevate and fill the gap in their lives? This fascination has been a core driver for my interest in UX and product development.


I consider myself a “forever student”. Throughout my career I have been continuously upskilling myself through courses in digital strategy and UX design. I enjoy keeping up with the latest trends by reading books about consumer persuasion, design, consumer behaviour and UX design. I get excited about projects that enable me to immerse myself in a brief/problem, to view a situation from all angles in order to find the best viable solution that will benefit all parties involved.

I am an open-minded individual that enjoys learning, brainstorming, teaching/mentoring and collaborating with my fellow team members. I believe any projects true success lies in the views and insights gathered as a collective as apposed to a single minded approach.


I am currently working at a strategic advertising agency where I am fortunate enough to use my user experience and product design skills to build experience lead brand websites. As for the next step in my career, I would like to further pursue my passion of user experience and product design, and expand my knowledge to deliver this discipline as a specialised service.


I believe that with an open and curious mind, fuelled by hard work and the ambition to grow, anything is possible.


If you like my portfolio and the way I think, please get in touch.

Send me an email at jeansmit.go@gmail.com. I would love to hear from you.